Starting period: Toddler China's modern printing technology has been in a state of stagnation and backwardness, and the huge market demand brought about by the reform and opening up has made a large number of domestic printing machinery manufacturers turn their attention to "simple printing, flexible and fast, small initial investment, and relatively simple mechanical structure" Of small offset printing machines, a series of domestic small offset printing machines were finally introduced through the introduction of related technologies from abroad or surveying and imitation. Although there are still defects such as lack of quality and unstable performance, the small offset printing machines really meet the requirements of the cultural office field and In the entry-level commercial printing field, a large number of printing machines are in demand, and the market is in short supply, which has also digged the first pot of gold for many small offset press manufacturers. Maturity: technical success In the late 1990s, China's small offset printing press market began to fully enter the stage of development. Weihai Bintian comprehensively improved the manufacturing level of small offset printing in China through the introduction of monochromatic small offset printing manufacturing technology, and this also contributed to a certain extent. Other domestic manufacturers have increased their import and R & D efforts. In this good technical competition, the overall manufacturing level of domestic monochrome small offset printing machines has reached a whole new level. The advantages of "small batch, multi-variety, high quality, fast delivery, and low price" brought by the stable quality and perfect technology of small offset printing presses also catered to the needs of the domestic low-end printing market. Under the guidance of slogans like "Want to get rich and do printing", a large number of people who are ready to join the printing industry have chosen to start with small offset printing machines. In the slowly recovering Chinese market, more and more small and short-version quick printing services (such as government printing, etc.) are also almost monopolized by small offset printing. The market demand force has greatly promoted the pull of the small offset printing industry in China. Uptrend. In 2002, with the introduction of the "Printing Industry Management Regulations" and "Printing Industry Qualification Regulations" and other policies, China's small offset printing press market has reached the highest level in history in terms of market capacity and growth rate. Adjustment period: brand strength The huge market profit has made more and more market entrants, so that a simple workshop of three or five people combined to make small offset presses by assembling parts. In order to survive in the market, low-quality small offset presses began to use a vicious "low-price competition" strategy to suppress their opponents. The entire market was permeated with bloody price wars, and printing companies were gradually consuming in this out-of-control market. Increasingly rational, no longer use price as the main standard for purchases, and begin to cater to higher standards in print quality and specific business needs. This also makes small offset printing manufacturers begin to slowly get rid of the shackles of simple price competition, and devote themselves to the research and development direction that pays attention to user needs and reflects differentiated advantages. It was also during the adjustment period that the brand strength became the life-saving straw in this knockout. Some non-standard small factories slowly withdrew from the market. In 2003 alone in Weifang, 14 small offset printing press manufacturers announced their closure. In a daze: where is the road On the one hand, mature printing companies that have developed with the help of small offset printing have been reluctant to print low-end, small-batch printing jobs, so they have shifted the focus of equipment investment to medium and large-format or high-end printing presses; on the other hand, digital printing has been in use since 2000. The Chinese market has gradually become a climate, severely robbing the short-run rapid printing market where small offset printing has always dominated. For a while, the sound of the small offset printing sings endlessly, "Lian is quite old, can I still eat?" The gradually shrinking market demand and the thinning of single unit profit ... began to allow many small offset printing companies to reduce production, turn or shut down. Healthy period: rebirth of innovation In fact, manufacturers who have been stuck in the field of small offset printing still find that this market is not as what the outside world renders, especially the total market demand is still actually growing, but from the perspective of market segmentation, different levels of There is an imbalance in the market. Mid- and high-end customers, represented by bill printing and party and government organs, have experienced slow growth, and even experienced negative growth; while low-end customers, represented by individual small printing plants, have grown rapidly. From the user's point of view, the demand for small offset presses for office printing has decreased, while the demand for small offset presses for small commercial printing has grown rapidly. 2 Person Sound Proof Meeting Pod 2 Person Sound Proof Meeting Pod,soundproof pods office,office phone booth Feat Top International(China) CO.,LTD , https://www.ft-project.com