ISPO Summer Show launches water sports exhibition area to lead “outdoor+” leather

The ISPO Summer Fair launches the water sports exhibition area to lead the “outdoor +” leather date: 2015-05-25 11:39

When it comes to water sports, most people are linked to extreme sports or high-consumption sports that are out of reach. Actually, what is quietly changing is that more and more outdoor sports are combined with water sports. As the audience's consumer demand and marketing model change, the outdoor community is also undergoing an outdoor + revolution! Outdoor + water sports, so that customers like paddle boarding, kayaking and swimming have an extra treasure. Land!



The ISPO SHANGHAI Summer Fair will address the market demand in July this year and present the country's largest water sports exhibition area. The water sports exhibition area will join hands with the world's largest Prudential Expo Nuremberg International Boating Exhibition focusing on rowing and paddle boarding. Bring the world's top kayakers together to jointly promote the development of the international rowing sport industry.

In the exhibition area, it is worth noting that the main force in this exhibition area is kayaking, from static water to white water, from hard boats to folding boats, and the coolest water sports products such as SUP paddle boards and water equipment, waterproof bags, Life jackets, storage equipment, etc., full and rich product content. In addition, the exhibition area will also include water sports apparel and equipment accessories such as swimming and water sports, from racing products to casual beach bikinis, traditional swimming goggles to the water limit products wake board, will bring outdoor people an eye Bright cross-over feeling.

ISPO SHANGHAI has also been fortunate to have invited Mr. DARREN BUSH, a leading figure in the water retail industry in the United States, to visit the site to share the experience of foreign water sports products retailing and to indicate the direction of the Chinese water industry. Another heavyweight guest, British father of canoeing NIGEL FOSTER, ISPO invites you to listen to his life experience.

Up to now, the top brands at home and abroad that have been confirmed in this exhibition area include: Point 65, Feathercraft, Gumotex, Jackson, Clipper, Werner Paddles, NRS, Allegro, Epic, Beteau, Pyranha Kayaks, Jolly Roger, Adidas Swimwear, Sunseeker, Madwave, 69slams, Z-Ray, Aqua Marina, Advanced Elements, OSAH, Beyond Water, Salus, North Water, Sweet Protection, Shred Ready, H2O Paddles, Level Six, AB paddles, Immersion Research, Naish, Liquid Force, Hyerlite and others.

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