Next year, sales of smart POS machines will increase to 20,000 units, and the sword refers to the O2O field.

Xu Zhongci, the director of Zhengtong Electronics, told the Great Wisdom News Agency on Friday that the sales volume of smart POS will reach 5,000 this year. Next year, the business of smart pos will be expanded. It is estimated that the sales volume will reach 20,000 units next year, which means sales next year. Will increase to 4 times.

Xu Zhongci further said that the current average gross profit margin of the company pos machine is about 35%, and the unit price of the intelligent POS machine is about 2,000 yuan. Through the calculation of unit price and sales, the financial POS revenue will reach 10 million yuan this year, and will reach 40 million yuan next year. The gross profit will reach more than 14 million yuan.

According to the Great Wisdom News Agency, the smart POS is a POS that combines online and offline functions. It can manage the invoicing and storage of data entered into the POS machine through the back-end cloud service provided by the company, and complete the settlement payment and other operations.

Founder Securities electronic analyst pointed out in the research report that smart POS is the POS with operating system. Realize the connection between the front-end (e-commerce, O2O platform), merchants, back-office (enterprise software, finance, supply chain services) to help businesses and platforms fill the gap in O2O.

In addition, the company recently said that the company's intelligent POS machine is mainly aimed at the O2O business field, and the sales target is mainly the bank's high-quality customers and chain business customers. The company currently accepts commissioned research and development from several banks. In the next two years, the company will be in the smart POS market. There is a layout.

The company's main business is divided into financial electronics, lighting electronics, and other three sectors, of which the operating income realized in the first half of 2014 was 314 million yuan, and the operating income realized by financial electronics was 182 million yuan, accounting for the percentage of total operating income. 58.02%.

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