Metal side plate: Made of metal materials, with high strength and stability, suitable for load-bearing occasions, but the price is relatively high. Metal side plate: Made of metal materials, with high strength and stability, suitable for load-bearing occasions, but the price is relatively high. Lift Desk Side Panel,Elevating Office Desk Side Panel,Study Desk Side Panel,Office Desk Side Panel Suzhou Herstar Medical Technology Co., Ltd. , https://www.htstandingdesk.com
To develop and design new products, we must focus on commercialization. For this reason, the following three basic principles should be followed when designing new products.
First, there is a wide range of market proliferation possibilities. The purpose of product innovation is to face the market, expand sales, improve the level of social consumption, and form a large-scale business advantage. Judging from past market conditions, not all new products meet this requirement. Some product ideas are very new, but they do not have extensive market significance, which directly affects the commercialization of new products. Therefore, the product concept must not only be innovative, but more importantly, it should fully consider the practicality of the new product and the market sales potential. Otherwise, it will be laborious and unproductive, resulting in great waste of manpower and material resources.
Second, with stable conditions for proliferation of benefits, how economic benefits are an important starting point and final destination for product innovation. Although some new products have a new aspect, due to the fact that the design is not real and the production cost is too high, and it is not a necessities of life, consumers are unacceptable. The design advantages cannot be transformed into commodity advantages, and the economic efficiency and reproducibility of enterprises are seriously affected. This is an important reason why many new products are difficult to open up to market sales. The lessons learned in this area are worthy of inventing and innovating.
Third, it has a high level of technological development. With high technological content and advanced and reliable performance, it is one of the most important indicators of today's product development. Modern technology-intensive products are like this, as are quite a few labor-intensive and semi-labor-intensive products. However, our current problem is that on the one hand, products with relatively high technical requirements do not meet the required technical standards; on the other hand, many labor-intensive and semi-labor-intensive products still remain at low-level structural levels and thus lack competitiveness. Therefore, product innovation first grasps the technology-based products that embody the era level, making it possible to narrow the objective gap with the world's advanced level; secondly, it implants modern technology into labor-intensive and semi-labor-intensive products, and realizes the technical transformation of traditional products. Improve the technological output of the product, and then increase the commercial added value.
3.3 Application of Commercialized Design Ideas in Product Innovation Design
The commercialized design concept is embodied in the entire product innovation design, including: functional innovation design, principle innovation design, form innovation design, layout innovation design and structural innovation design.
3.3.1 Product Innovation Design with Low Cost Principle
The design of a product, after the selection of the product direction, the selection of the technology direction, and the development of key technologies, enters a specific form design. At this time, cost reduction must be brought into the design as an important principle. About 80% of the cost of a product is determined by the design phase, which means that cost issues must be considered at all stages of design. There are many ways to reduce cost design, including:
1. Use "value analysis" methods to reduce costs. The "Value Engineering" proposed by American engineer Miles is an effective method for cost analysis and cost reduction. There are always some components that cause high costs before the value analysis of some products. The essence of this idea is to evaluate and reform those components that are less expensive and more costly. The basis of "value analysis" is the important idea that "customers purchase the product's function rather than the product itself." From this ideology, the function of the product should be seen as the core and the soul; everything that has an impact on the function must be guaranteed. Everything that has nothing to do with or has little impact on functionality should be saved as much as possible. The form of the product must also be subordinated to the function, saving it cost.
For example, "red and blue chairs" designed by Van de Groenekan. This chair adopts red, blue, and yellow primary colors. The shape is completely out of the form of traditional furniture. It uses simple geometric shapes and an external structure at a glance. It removes unnecessary and unnecessary parts and provides basis for mass production and standardization. It is a modern design history. Important design work.
2. Use "excellent structural design" to reduce costs. The several methods described above are based on conventional design concepts. In fact, some advanced companies, in the products they design, have a very good structural design after long-term practice accumulation and innovative design. These sophisticated mechanism designs not only improve product quality, but also may greatly reduce the production of product parts. cost.
3.3.2 Innovative Design of Product Packaging
The packaging design of the product should be as simple as possible on the basis of ensuring its two main functions to effectively reduce the cost of the product. The two main functions are: First, the quality characteristics of the product are protected from damage during the storage and transportation of the product, and the second is a good foundation for the user's first sense. For example, packing boxes made of glued bamboo panels instead of the original wooden packaging boxes not only reduce production costs, but also greatly improve the protective effect of parts and components, and greatly improve the appearance of the packaging box.
3.3.3 innovative design based on ergonomic principles
Ergonomics design belongs to the stage of practical design of products and commercial design. How to embody in the design of commercialization, so that the design can meet the physiological needs of human beings to meet the psychological needs of people, such as in the mobile baler machine Designed to reduce the height of design, dust removal design, noise reduction design, etc., This can greatly reduce the degree of human fatigue, improve the on-site operating environment, improve work efficiency, etc., in order to maximize the realization of humane design requirements. In the large-scale control system, a proper amount of learning and entertainment programs are configured so that the user can easily relax while they are free. This will not only increase knowledge but also reduce psychological pressure, so as to reduce errors in their work and increase the comfort of the system.
3.3.4 innovative design of product modeling
The product's design should follow the principle of “function first, art second†and “to embody human-centeredness, not art for artâ€. The beautification of the product should not affect the function and performance of the product. The design has a great impact on product costs and reverses the primary and secondary relationship. The main points of the design of the design must be clearly identified. The first one is the shape, the mastery of proportions and scales, and the ability to use the golden ratio of the shape as much as possible, giving a sense of beauty from the overall structure.
The second place is color. Although the color is not as strong as the form gives people, but through reasonable color matching can also change people's views on certain products, color matching should pay attention to the product's use of the environment, red, green, yellow three-color combination can give people The sense of perception is vividly stimulated. People work in this environment for a long time and are prone to fatigue. This combination is more suitable for children's clothing or toys. Black, dark gray and dark blue give people a dull feeling. Contaminated pedestal and other parts of the decoration, adults are more suitable for contact with relatively soft tones, that is, the combination of light colors, etc., such as outdoor use of large industrial products more suitable tones are medium gray, medium blue and light green, indoor cleanliness The poor environment is suitable for dark gray, medium blue, green bean and so on. In color matching, we must master the degree of "unity and change" so that it can produce an overall sense of beauty, which can reflect both the individual and the difference. In the match between various colors, the location of contrasting colors should be properly used to coordinate the effects.
Conclusion
Starting from the concept of marketing to carry out product innovation design
What is the goal of product development? Enhancing the added value of products is an important one. For a company, it is how to replace old products with low-cost, high-profit product types, seek new differences, seek image improvement and ease of use. Enterprises should achieve the purpose of profitable expansion and reproduction by satisfying the needs of consumers. Therefore, we should start from creating a product image and explore product innovation design ideas under the new situation.
Source: Beijing Institute of Technology Xu Baili XU Baili
Different side panels are suitable for different occasions and needs, and the selection needs to be considered comprehensively according to the actual situation.
Product Innovation Based on Commercialization (2)
3.2 Three Principles of Innovative Design